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• Concept & Strategy Development:

  • ​Created a playful and engaging brand concept that appeals to children while emphasizing the nutritional benefits of the organic gummy vitamins.

  • Developed a comprehensive marketing strategy targeting parents, highlighting the product's health benefits and natural ingredients in a fun and informative manner.

  • Incorporated educational elements into the branding to promote the importance of health and nutrition in a creative way.

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• Logo Design: 

  • Designed a whimsical and vibrant logo that reflects the company's name "Tall&Strong" and conveys a sense of fun and health. 

  • Used bright colors and playful typography to attract children's attention while maintaining a professional look to appeal to parents.

  •  Incorporated elements like fruits, vegetables, or playful characters to symbolize the organic and nutritious aspects of the gummy vitamins.

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• Package Design:

  • ​Developed packaging that is visually appealing and easy to recognize on store shelves, incorporating the logo and brand colors prominently.

  • Used child-friendly graphics and illustrations to make the packaging attractive to kids while including essential product information for parents.

  • Considered eco-friendly packaging materials to align with the organic and sustainable ethos of the product, appealing to environmentally conscious consumers.